SERVICES MARKETING ;THE INDIAN PERSPECTIVE (Record no. 14569)

MARC details
000 -LEADER
fixed length control field 00476nam a2200145Ia 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 647.0688 SHA-S
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name RAVI SHANKER
245 ## - TITLE STATEMENT
Title SERVICES MARKETING ;THE INDIAN PERSPECTIVE
250 ## - EDITION STATEMENT
Edition statement 1 ED
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher EXCEL BOOKS
Year of publication 2006
300 ## - PHYSICAL DESCRIPTION
Number of Pages 656
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term SERVICES MARKETING RAVI SHANKAR FINANCIAL SERVICES MEDIA SERVICES MARKETING PUBLIC SERVICES TRANSPORTARTION AND LOGISTICS SERVICES
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Accession Number Date last seen Price effective from Koha item type
        library@mck library@mck 09/11/2001 325.00   647.0688 SHA-S 14772 29/06/2015 29/06/2015 Reference