00608nam a2200193Ia 4500 150614s9999 xx 000 0 und d 659.1 CHU-A Dr. K J, KUMAR G V, SUBRAMANIAN K C, SETHIA S A, CHUNAWALLA V G, SUCHAK ADVERTISING THEORY AND PRACTICE ED5--2001 Himalaya Publishing House Mumbai 2008 424 ADVERTISING THEORY AND PRACTICE S A CHUNAWALLA ROLE OF RESEARCH MEDIA RESEARCH TYPES OF MEDIA SUBRAMANIAN SUCHAK KUMAR SETHIA BK 14694 14694 0 0 0 0 MCK MCK K69 2001-11-10 175.00 2 2 659.1 CHU-A 14898 2021-02-01 00:00:00 2020-02-20 BK