00324nam a2200121Ia 4500020001800000082001600018100001600034245004000050250001600090260003000106300001300136650005300149  a9788121940016  a659.1 GUP-A  aRuchi Gupta  aAdvertising Principles and Practice  a1st Edition  bS Chand & Co. Delhic2012  a402p 2cm  aADVERTISING PRINCIPLES AND PRACTICE  RUCHI GUPTA