00473nam a2200121Ia 4500008004100000100001700041100001800058245002500076250000600101260004100107300000800148650019500156150614s9999    xx            000 0 und d  aNAMAKUMARI S  aV.S RAMASWAMY  aMarketing Management  a0  bPrentice  Hall of India, Delhic2000  a748  aMarketing Management  RAMASWAMY V.S, NAMAKUMARI S Understanding the marketing process, Indian marketing Environment, Developing Marketing Strategy, Analysing Condumers and selecting Markets.